2019年10月15日,中国电影导演中心—新锐智能手机品牌realme举办“真给力”新品发布会,正式发布全球首款旗舰智能手机——“超能武士 · 全速到芯”realme X2 Pro。这是realme近期连续举办的第三场新品发布会,配置顶级的realme X2 Pro将与先前登场的realme Q、realme X2一起,组成realme四摄性能英雄战队,为广大消费者带来全系“敢越级”超能产品。
realme X2 Pro“真给力”新品发布会
对于realme X2 Pro这款产品,realme CMO徐起表示:“realme X Pro系列,将为用户提供全方位的旗舰越级体验,让更多的用户能享受最新的技术和功能体验。realme X2 Pro产品力和价格都是消费者喜闻乐见的,是一款真正的全民旗舰产品。realme希望做的,其实是有惊喜感的产品。”
发布会上,realme向广大到场媒体、粉丝和合作伙伴展示了使用6400万像素四摄realme手机所拍摄的《新千里江山图》,是realme向祖国70周年华诞的献礼。
品牌越级,真我态度年轻更潮
realme全球市场营销负责人徐起表示:“realme用户多是年轻人,他们更懂产品,更追求新技术,更关心产品核心体验,这也是realme一直坚持为用户做的事情,realme会不断探索产品上的更多可能;同时积极布局高端技术应用,保持跟上游厂商紧密合作和沟通,争取走在技术新潮的前头,realme将会是首批搭载高通集成式5G芯片的手机品牌。”
realme全球市场营销负责人徐起
不忘做科技潮牌的初心,realme为用户带来更多具有鲜明realme元素的周边产品,如全新realme灵耳蓝牙颈带耳机,以及realme快充移动电源,realme希望自身不仅仅是一个手机品牌,更希望可以成为一种符号,一种表达真我的态度。
品牌越级,市场向前迈向全球
现场徐起还分享了realme手机目前所取得的成绩,在刚刚开始的10月,realme 全球用户突破1700万,正式成为全球主流手机品牌。realme同步在4个欧洲国家举行发布会,realme全系列产品将正式进入欧洲市场,旗舰产品也将首次打进海外高端市场,这是realme一直坚持全球化战略的目标。到现在为止,realme已经进入全球超过20个国家和地区。
realme作为一个互联网品牌,把服务放到第一位。徐起表示,realme从一开始就推出高于行业标准的线上售后服务,客户满意度非常高,未来会进一步完善服务细节。今年年底,realme线下服务网点将逐步增加到300家,覆盖所有地级市,并将在核心城市开始布局官方服务直营店,第一家直营店将于11月份在杭州开业。
realme售后服务渠道升级
性能越级,超能武士全速到芯
realme 产品总监王伟正式揭秘realme X2 Pro。这款产品工艺水准极高,机身材质几乎完全由金属和玻璃构成,有“月神”和“海神”双色可选;超大6.5英寸Super AMOLED显示屏,具有91.7% 超高屏占比、90Hz高刷新率流体屏和德国莱茵 TÜV 全局护眼认证,支持低亮度无频闪和低蓝光护眼技术;0.23s屏幕指纹识别,又快又安全。
realme 产品总监王伟正式揭秘realme X2 Pro
旗舰性能自然强悍,realme X2 Pro搭载高通骁龙855 Plus处理器,提供6GB+64GB/8GB+128GB/12GB+256GB三个版本,内置4000mAh大电池,支持50W SuperVOOC闪充,35分钟就可充满;更有杜比双扬声器、四重“防抱死”游戏天线、VC液冷散热、Z轴线性马达和多功能NFC等,全面提升使用感受。
拍照上,realme X2 Pro后置采用6400 万主摄+1300万像素光学变焦镜头+800万像素115° 超广角微距镜头+人像镜头的四摄组合,超清多焦段镜头轻松拍摄更多场景;前置f/2.0大光圈1600万像素摄像头,支持5倍混合光学变焦,最大20倍混合变焦,AI美颜、多人美颜和自定义美颜等多种功能,满足年轻消费者对于自拍的追求。
本真设计,大师版旗舰手机亮相
realme再次携手全球知名产品设计大师——深泽直人,推出realme X2 Pro大师版。以生活中常见红砖和水泥的纹理质感为灵感,带来“红砖”和“水泥”两款设计,售价为3299元(12GB+256GB)。
realme X2 Pro大师版:“红砖”和“水泥”
realme X2 Pro大师版产品工艺极为考究,为了实现深泽直人对工艺的极致追求,realme独家定制 RP 漆,并配合行业领先的 Lacquered Glass 玻璃喷涂方式,历经 32 道砂效测试,最终在光滑玻璃上打造出刚中带柔的奇妙磨砂触感;为了真实还原大师版产品独有的“深泽直人签名”,realme采用纳米芯片制造业的皮秒 PicoSure 激光技术,在磨砂漆面高精度雕刻出镂空的玻璃 LOGO,并 100% 高精度还原大师签名,笔锋最细处仅 0.09 mm,让最闪耀的地方呈现在最细节之处。出众的产品工艺,以及“无意识设计”与realme的“本真设计”相融合,从生活细节出发,以人为本,去除冗余,让设计回归功能和简洁。
产品越级,四摄性能英雄战队
本次“真给力”发布会之前,realme已举办9月5日“真敢说”线上发布会和9月24日“真犀利”线下发布会,先后发布4800万四摄“迅猛龙”realme Q和6400万“鹰眼”四摄realme X2,两款产品分别定位入门级和主流级,将realme手机“敢越级”理念充分演绎,凭借远超同价位产品的硬件配置和越级设计,获得消费者高度认可。
此次realme X2 Pro将“敢越级”理念持续升华,是一款真正让广大消费者喜闻乐见的全民旗舰,更与realme Q、realme X2一同,组成realme四摄性能英雄战队,为高端、主流和入门三大消费群体,带去三个价位段最值得选择的产品。
realme X2 Pro各版本的售价分别为2699元(6GB+64GB),2899元(8GB+128GB)和3299元(12GB+256GB),首销优惠立减100元,到手价分别只需2599元、2799元和3199元,realme X2大师版到手价3199元,超越预期的价格让这款产品更值得用户选择!
realme X2 Pro 6GB+64GB、8GB+128GB版本将于10月15日12点在realme官网和京东、天猫、苏宁易购三大电商平台开启预购,并将于10月18日10点正式首销;12GB+256GB版本及realme X2 Pro大师版“水泥”将于10月21日开启双11预定。
realme X2 Pro、realme X2 Pro大师版首销信息
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